Shopwisely.io: How we helped a leading performance marketing agency to become a Google Comparison Shopping Services (CSS) partner in under 40 days.

30.03.2024

Agility and scalability by design

Relevance Digital Agency, a digital marketing powerhouse, wanted to slash advertising costs for clients by becoming a Google CSS partner. The hurdle? Building a platform to handle millions of products, seamlessly integrated with Google Merchant Center and e-shops' feeds.

Together, we built Shopwisely, a next-level CSS platform leveraging Google Cloud's magic:

  • Serverless Power: Cloud Functions provided a rock-solid, serverless backend, scaling effortlessly for massive traffic.

  • Lightning-Fast Search: A React search app made product searches quick and precise – 60% faster response times!

  • Effortless Shop Management: The Next.js client dashboard streamlined shop management, reducing admin tasks by 50%.

  • Real-Time Product Updates: Cloud Run jobs kept product information fresh, integrating seamlessly with Google Merchant Center and product feeds.

  • Cost-Saving Ads: Relevance offered clients a 20% discount on Shopping Ads CPC, a win-win for everyone!

Shopwisely skyrocketed Relevance's success:

  • Enhanced User Satisfaction: A 35% jump in user satisfaction thanks to a smooth, efficient platform.

  • Scalability for Growth: Google Cloud's power ensures Shopwisely can handle anything Relevance throws its way.

  • Strategic Goal Achieved: Relevance became a Google CSS partner, delivering lower ad costs to clients.

Relevance Digital Agency's story proves the power of Google Cloud. Shopwisely isn't just a platform, it's a testament to how innovative cloud solutions can transform businesses and empower them to deliver exceptional value to their clients.

Ready to take your e-commerce game to the next level? Contact Rocket Path today and see how Google Cloud can fuel your success!

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